METALLICA’s latest album, “Hardwired… To Self-Destruct”, has jumped from No. 19 to No. 5 on The Billboard 200 chart this week, with 50,000 units (up 110 percent) and 48,000 in traditional album sales (up 120 percent). The gain is owed mostly to a concert ticket/album bundle sale redemption promotion with the band’s stadium tour that went on sale on February 17. Redemptions of albums included with the purchase of a concert ticket register as a sale in the week the customer redeems/receives the album.
